Website Transformation Session

Get expert guidance and actionable recommendations on how to take your website from ‘meh’ to ‘mesmerizing’. It’s the deep dive you need at a price you can afford.

You Know Your Website Needs Some TLC, But You Don’t Know Where to Start

The good news? You’ve come to the right place.

Give your website the TLC (tender-loving copy) it needs to become a dreamy space where your target customers feel right at home, right away. 

A website that reflects everything your brand stands behind.

A website that makes it super easy for visitors to take the next step in their journey with your brand.

A website that you confidently send prospective clients to because you know it’s got game (translation - no more awkward business card transactions that make you start sweating profusely).

Sounds brilliant, right? Great, let’s get you on your way to a ‘wow’ factor website transformation.

Who is this for?

This is a perfect match for mission-driven entrepreneurs and non-profit leaders who have a website but feel stuck because it’s not generating leads, selling products, showcasing their brand values or otherwise holding them back.

You’ll go from

- cringing every time someone asks for your website url and apologizing for its state

- throwing gobs of money into digital ads, only to lose prospects when they land on your site

-
wondering why your website’s bounce rate is so freaking high

- simultaneously feeling overwhelmed and underwhelmed every time you visit your website

to this…

- eagerly sharing your website with everyone you encounter in the day

- popping the bubbly because your digital ads are actually converting to website sales

-
knowing your bounce rate is going down because your messaging is on point

- brimming with calm confidence because your website reflects your brand and compels prospects to book or buy with you


What Clients Are Saying…

“Shannon helped me create a plan to update my website so that it will highlight what I offer clients AND streamline the content for an improved reader/client experience. As well, she helped me see the importance of personalizing the content and speaking to the client/reader.”

— Dianne B., Counselling Therapist

Working with Shannon was such a valuable experience. She took time to understand my business and asked thoughtful questions that helped me get clear on the message I wanted to share. Shannon offered detailed, actionable advice and practical wording suggestions that made a real difference in how the copy reads and is presented on my website. Her encouraging approach made the process feel collaborative and I left feeling confident and excited to implement the updates. Thanks to her guidance, my website now feels more authentic and truly reflects my business.

— Danielle Abbott, Damsel Financial Coaching

“I am so thankful for my website audit with Shannon. It was helpful to have suggestions on what to change and an example of how to say it; sometimes, wording is the most difficult part. She was very thorough and I now feel like I have a solid understanding of what makes a website successful!”

— Amy Rempel, Elevation Brands

What You’ll Learn Along the Way

  • What You’re Already Doing That’s Working Great For You, What’s Missing Entirely, and What Could Use a Little Shining Up

  • Easy Tweaks to Your Messaging That Will Resonate with Your Target Audience

    How To Make the Most of Your Main Menu 

  • How to Make Your Homepage Work as Hard as You Do

  • Why the About Page Shouldn’t be About You (and How to Fix It)

  • How to Attract Your Ideal Clients with Compelling and Consistent Brand Voice + Messaging

  • How to Make it Super Easy for Your Visitors to Take the Actions You Want (e.g. Book, Subscribe, Buy, etc.)

  • Simple, Quick Fixes to Your Design That Can Make ALL the Difference

  • Why Social Proof is SO Important and How to Weave It Through Your Website


What You’ll Get

  • Deep Analysis

    A comprehensive analysis of your Homepage, About page, and Services / Product page messaging (aka copy) presented in an easy-to-understand ‘green light, yellow light, red light’ format.

  • 2-Hr Deep Dive Call

    We’ll meet live for a 2-hour session where you’ll get my expert lens on your website and other messaging touchpoints. I’ll share specific recommendations and answer your most pressing questions.

  • Summary + To-Do List

    After our call, I’ll provide you with a detailed summary and checklist of key actions to improve your website. We’re talking easy things YOU can do right away to make your website work wonders.

  • Actionable Design Suggestions

    Easy-to-implement recommendations for basic design enhancements that will make it easy-peasy for your visitors to find their way around and take key actions, like booking a discovery call or buying your signature product.

  • Golden Tips

    I don’t believe in gatekeeping knowledge. You’ll walk away with my best tips on how to stay true to your brand values, highlight your brand position, and speak to your ideal clients through the power of brand-aligned messaging.

  • Extra Special Perks

    If you decide you want to dig deeper into your brand strategy and messaging, you’ll get priority access to my 1:1 Mentoring Program PLUS a 10% discount.

The Investment

This package is designed for mission-driven entrepreneurs and non-profits with a modest budget.

You’ll get everything listed above, plus a few fun surprises. If you decide to upgrade to one of my other packages afterwards, you’ll get $250 credit towards it.

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Get your website transformation underway by applying today. Once you complete the short no-obligation application form, I’ll reach out to arrange a no-pressure 15-minute call. We’ll chat about your needs and figure out if this package is a good fit. Then, if you’re ready to buckle up and get on the fast lane to website wonderland, I’ll get you all set up for success.